This is an issue I have been struggling with over the past few weeks, (or perhaps months…). I am proud to have started my first blog, this one, Derelict Muse. This is my blog dedicated to my writing craft. Now that I have started blogging, I really am getting excited about the possibility of reaching more people and a wider audience with other issues. I have a passion and curiosity about world issues and would love the chance to discuss issues such as the environment, poverty, and explore philosophical ideas. However, I am unsure if writing about these issues on Derelict Muse will become a problem for you, my dear readers. I am sure there are some of you who would be fascinated to hear about my ideas on philosophy and the environment. I also suspect that some others would not be so keen and do not want to have my opinions of such things popping up on your feed/email.
Now, because all mighty Google knows all, I searched to find answers.
The loudest reaction was ONE blog or you will FAIL. Bluggussion explained that running one blog truly successfully requires so much time and effort that running two would cause one or both to fail. There is the content, marketing and building an audience, all of which require time and effort. Kirsten Lamb’s Blog followed a similar point of view. She said writers never need multiple blogs, because unless blogging is all you want to do, you need to be focusing on your other work and have blogging take up as little time as possible, yet do well.
At this point I began to feel less excited about multiple blogs and began to plan organizing my current site to handle different topics in my head.
Then I find a multitude of articles telling me that multi-topic blogs are a bad idea, and one topic blogs are SEO (Search Engine Optimized). Also, there is the worry that I expressed earlier, that writing about many topics may scare off readers, thus losing subscribers. Advertising may be better tailored on single topic blogs, and a very encouraging post explained the existence of an app thing that could help schedule posts.
But then there are other solutions such as running multiple blogs off one blog or something along those lines, or allowing my readers to subscribe to specific topics on my multi-topic blog. If one of you can link me to a great article that could explain simply how to do these options, that would be great.
The end result is… I still don’t know. I would love to hear from you. How do you feel about multi-topic blogs? What about single-topic blogs? I am leaning toward posting about other topics on Derelict Muse, outside of writing that is, but your opinion, dear readers, is one I would take into account.